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Logistics and Competitive Strategy: Competitive Advantage – Gaining Competitive Advantage Through Logistics-Integrated Supply Chains – Competitive Performance - Models in Logistics Management - Logistics to Supply Chain Management – Focus Areas in Supply Chain Management - Customer Service and RetentionBasic Service Capability Value Added Services.
Unit-II
Measuring Logistics Costs and Performance: The Concept of Total Cost Analysis – Principles of Logistics Costing – Logistics and the BottomLine – Impact of Logistics on Shareholder Value - Customer Profitability Analysis – Direct Product Profitability – Cost Drivers and Activity-Based Costing.
Unit-III
Logistics and Supply Chain Relationships: Benchmarking the Logistics Process and SCM Operations – Mapping the Supply Chain Processes – Supplier and Distributor Benchmarking – Setting Benchmarking Priorities – Identifying Logistics Performance Indicators – Channel Structure – Economics of Distribution – Channel Relationships – Logistics Service Alliances.
Unit-IV
Sourcing, Transporting and Pricing Products: Sourcing Decisions and Transportation in Supply Chain – Infrastructure Suppliers of Transport Services – Transportation Economics and Pricing – Documentation - Pricing and Revenue Management Lack of Coordination and Bullwhip Effect - Impact of Lack of Coordination. - CRM – Internal Supply Chain Management.
Unit-V
Managing Global Logistics and Global Supply Chains: Logistics in a Global Economy – Views of Global Logistics - Global Operating Levels – Interlinked Global Economy – The Global Supply Chains - Global Supply Chain Business Processes – Global Strategy – Global Purchasing – Global Logistics – Channels in Global Logistics – Global Alliances – Issues and Challenges in Global Supply Chain Management.
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